Axys Consultants SA (Paris) and Axys Asia Limited (Hong Kong) announce the appointment of Alexandre Viale-Berthélier as new Partner and Head of Asia. This follows the recent announcement of Axys’s geographical expansion in Northern America (Axbility Consulting), and two years of business development in Hong Kong.

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INSURERS : What strategy to adopt with aggregators?


The evolution of online aggregators is likely to be one of the the main disruptive forces in the insurance market. Insurance products become simpler so the need for advice is reducing.  At the same time aggregators are also evolving : they are now more than just simple price comparison engines but integral platform where users can compare and buy insurance products.

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72%* of the companies consider User Experience optimization is a priority, to put theory into practice, we need a robust methodology. Now let’s check out what we can do by going through the main steps of A/B testing guidelines

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